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Digital Marketing

Inbound Marketing for Manufacturers: How to Build a Brand and Increase Sales

As a manufacturer, you are like any other business looking for a competitive advantage. You need to distinguish...

3 Inbound Marketing Tips to Generate Leads & Increase Sales

Digital Marketing

3 Inbound Marketing Tips to Generate Leads & Increase Sales

Inbound marketing has become the go-to way to increase sales thanks to the way consumers make purchasing decisions...

Inbound Marketing 101: What is Inbound Marketing and How to Make It Work for Your Business

Digital Marketing

Inbound Marketing 101: What is Inbound Marketing and How to Make It Work for Your Business

Marketing has changed a lot with the popularity of the Internet. What used to be a highly sales-driven...

Top 5 Reasons You Need a Marketing Team to Nurture Your Leads

Digital Marketing

Top 5 Reasons You Need a Marketing Team to Nurture Your Leads

Which comes first, marketing or sales? This isn’t a question of importance. It’s a question of job function....

4 Marketing Automation Mistakes You’re Probably Making

Digital Marketing

4 Marketing Automation Mistakes You’re Probably Making

If your company has a lead nurturing program, you’ve likely taken the time to develop your content strategy...

5 Things to Consider When Building a Lead Nurturing Strategy

Digital Marketing

5 Things to Consider When Building a Lead Nurturing Strategy

Developing relationships with your potential customers is imperative when trying to convert them into buying customers. Concentrating your...

Picture of a man in the mud

Digital Marketing

Hubspot’s Pipeline Generation Bootcamp – What I Learned & What You Can Expect

Bootcamp. That word alone doesn’t sound good. In fact, it makes me shudder. It makes me think of...

graphic of the lead nurturing process

Digital Marketing

7 Ways to Nurture Leads with Marketing Automation

Lead nurturing is essential for any company to move potential buyers down its sales funnel and increase sales....