Don’t be scared when trying to come up with effective Halloween social media ideas. Be creative. Have fun — and you can be truly “spooktastic” in this BOOming marketing season. Shoppers spend billions of dollars during this time of year and... Read More

How’s your social media branding strategy? Having an effective social media strategy is becoming the number one marketing tool for companies big and small. In North America, more than 92% of B2B companies utilize social media, and 58% of Americans... Read More

Are you reaching your revenue goals? Looking for digital marketing tips to boost sales? As our society is becoming ever more mobile and connected, getting a good grip on how to market your business on social media is essential. Delight and engage... Read More

Social media and SEO go together like peanut butter and jelly. It’s a sticky, powerful combination that has many cheerleaders – and for good reason. Business owners and marketing strategists across industries are always trying to find... Read More

Inbound marketing offers limitless possibilities to capture audience attention, build relationships, and propel action. In fact, according to Hubspot, companies are more likely to see a higher return on investment (ROI) on inbound marketing as... Read More

Brand promotion on social media is more competitive than ever. So how can your business stand out from the pack and take advantage of all that social media can do to leverage your products or services? Here are 4 trends that you should consider when... Read More

Holiday marketing campaigns have come a long way since the first department store holiday displays in the late 1800s. But the impact on consumers remains the same: By appealing to their feelings and emotions, businesses and brands can differentiate... Read More

If you have a Facebook Business Page, you’ve taken an important step in helping to increase the reach of your business. But with more than 2 billion active monthly users on Facebook, why not take it a step further? Using Facebook Ads is an... Read More

So you’ve spent time creating the perfect Facebook Business Page, but then notice you have other pages on Facebook you can’t access. There are several reasons why you may have duplicate Facebook pages. You or someone in your company created a... Read More

If you want to promote your small business on social media, there’s no better place to start than with Facebook. Why? Because Facebook has more than 2 billion monthly users; by far the most popular social media network. But the benefits go way... Read More